Sharon and I have watched this cooking show the past few nights, called “The Great Food Truck Race.” It’s on Netflix so you can stream it anytime you want, advertisement-free, the only way to watch TV.
The premise of the show is that six teams of cooks each drive their own food truck across the country, stopping to sell their wares at six different cities along the way. In each city every team gets the same amount of money they can spend on food and the winning team is the one who has the highest gross sales for the 48 hours spent in that city.
Each team chooses their own location for their truck and they must buy their provisions from a local establishment. One team serves traditional French food, another does crepes, one does burgers, one does grilled sandwiches, one does Cajun food and the last team serves Vietnamese Bahn Mi sandwiches.
Each show we’ve watched has been won by the Bahn Mi truck, and won by a large margin. Somehow the women in charge out maneuver their opponents at every turn. They select their locations by doing research on the neighborhoods as well as the current events of the city, so that they know where to find the most customers of a suitable demographic to be interested in their food. It seems like the other teams, each with a man in charge, stumbles around the city until they find a location that looks good to them.
The Bahn Mi women are also adept at finding in advance sources for the food they need for their menus. Typically they call ahead and form an alliance with either a local restaurant or a wholesaler who deals in food similar to their own and who will take an interest in the women’s endeavor. The bulk of the show is made up of the less than successful pursuits of the men on the different teams, followed by listening to their complaints about their misfortunes. Either there are few people at the locations they choose, or the people who are there are just not interested in what the boys have to sell.
The girls win simply because they are smarter. No big surprise there.
Fish arriving tomorrow:
- Alaskan Cod, flash frozen at sea
- Dayboat yellow tail sole
- Sustainable Shetland Salmon
- Whole Rainbow Trout, 10oz each
- Dayboat Haddock
- Grade 2+Yellowfin Tuna
- Icelandic Arctic Char
- 16/20 Wild Domestic Shrimp
- 10/20 Dry Scallops
- PEI Mussels
- Pemaquid oysters
See you at the Store!
The Uncommon Market
“A store worth walking to.”